Snoop Dogg has gone from problematic gangsta rapper with a murder case to America's beloved, beer-selling uncle.
He's about to add another impressive line to his resume: Record executive.
Snoop is joining Def Jam as executive creative and strategic consultant.
The role will be based out of LA and focus on A&R and creative development.
“As a young rapper, Def Jam Records was the Holy Grail of hip-hop… they did all types of sh*t that I wanted to be a part of. Then Death Row Records happened, so I didn’t get a chance to be on Def Jam. But I always had a dream to be on Def Jam and to be in the place where hip-hop was originated," Snoop said of his new job.
Congrats.