As previously reported, the projections for DaBaby's surprise album Baby On Baby 2 are looking quite dismal and it's expected to sell less than 18,000 units in the first week.
That's despite the rapper saying that he slept with Megan Thee Stallion on the project's first single “Boogeyman."
DJ Akademiks believes that Hot 97 and Apple Music's Ebro Darden is responsible for the low sales.
Da Baby last project in 2020 'Blame it on Baby' sold 124K first week. His new project after being blackballed by Ebro, Apple Music is scheduled to do less than 20K. Now yall understand my Ebro convo.... DSPs control who is hot and who is not. Fall out of favor with them.. UR DONE
— DJ Akademiks (@Akademiks) September 28, 2022
“Da Baby’s last project in 2020, Blame it on Baby, sold 124K first week. His new project after being blackballed by Ebro, Apple Music is scheduled to do less than 20K,” tweeted Ak on Wednesday, September 28. “Now yall understand my Ebro convo… DSPs control who is hot and who is not. Fall out of favor with them… UR DONE.”
Ebro responded to Ak's claim on Twitter.
Funny shit, when artists get hot it is always how they built this themselves and the fans.
— Kojo Ebro Odogwu (@oldmanebro) September 29, 2022
When shit slows down it is radio, DJs, platforms and the label. #BlameEbro A is back for a whole new generation https://t.co/tnLtayTiCO
Apple Music is not the only platform.
— Kojo Ebro Odogwu (@oldmanebro) September 29, 2022
Based on this dummy’s logic, Da Baby should be doing well on the platform HE works for. Is it?
Im confused… Im old and irrelevant. No one listens to my shows.
— Kojo Ebro Odogwu (@oldmanebro) September 29, 2022
But why am I always being brought up by people who are “more powerful” and “doing more for the culture” as the reason things don’t perform?
Somebody lying!!
“Funny sh*t, when artists get hot it is always how they built this themselves and the fans. When sh*t slows down it is radio, DJs, platforms, and the label. #BlameEbro is back for a whole new generation," he tweeted. "Apple Music is not the only platform. Based on this dummy’s logic, Da Baby should be doing well on the platform HE works for. Is it?”
"Im confused," added Ebro. "Im old and irrelevant. No one listens to my shows. But why am I always being brought up by people who are 'more powerful' and 'doing more for the culture' as the reason things don’t perform?"
What's your take on Ak's theory that DaBaby is being blackballed?