Complex's Hip Hop chat show Everyday Struggle had some viral moments during its Joe Budden/DJ Akademiks days.
What it didn't have were any profits.
During a talk with DJ Vlad, Ak explained how Complex botched Everyday Struggle.
It was part of the media company's pivot to video, which saw them fire a good chunk of their writing staff. However, they didn't understand how video -- especially YouTube monetization -- worked.
As such, they spent more money on production than they were able to cover, and couldn't find any sponsors to make up the difference and turn a profit.
Listen to Ak explain what happened.
News
Woah Vicky Addresses Being Kidnapped In Nigeria / News
News
Nelly Furtado Explains Why She Turned Down Drake's Invite To Join Him On Stage / News
News
Drake Takes A Shot At J. Cole Or LeBron James On Fighting Irish / News
News
Twitter Reacts To Joe Budden Getting Arrested For Walking Around Naked / News
News
Twitter Reacts To Joe Budden Getting Arrested For Walking Around Naked / News
News
Cardi B Explains How Sex Is Messing Up Her Productivity / News